In the article RELATION OF CONSUMERS' BUYING HABITS TO MARKETING METHODS: In purchasing ¬¬¬____(1)___, the consumer determines in advance the nature of the goods to be bought and the store in which the purchase is to be made, provided a satisfactory selection of merchandise can be effected in that store. ___(2)____ are purchased at stores that are easily accessible.

In the article RELATION OF CONSUMERS' BUYING HABITS TO MARKETING METHODS: In purchasing ¬¬¬____(1)___, the consumer determines in advance the nature of the goods to be bought and the store in which the purchase is to be made, provided a satisfactory selection of merchandise can be effected in that store. ___(2)____ are purchased at stores that are easily accessible.



Answer: (1) is Specialty goods, (2) is Convenience goods


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